AlignPS - Product Portfolio Management and Marketing Services
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    • The Importance of Product Management
    • Speak the Language of Your Customer
    • Boiling the Frog: Don't Shock Your Users
    • Keep Horse Droppings from Falling on Your Head
    • Managing Conflicting Demands When “Going Agile”
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Full life cycle Product Management strategies and tools to keep your business aligned with your market

"Real opportunity lies in being the most aligned provider of a product or service that meets an emerging market need." 
- Gerry Campbell in "Demand Horizon"
The role of Product Management in a company is to implement business strategy while also playing the role of market advocate. It assures that ideas implemented are in alignment with the overall corporate strategy and market needs. Product Management is an important factor in assuring that everyone in the company is rowing in the same direction - toward revenue growth and greater customer satisfaction.

Whether you have in-house Product Management and Product Marketing staff or not, AlignPS can help you achieve the alignment needed to position your company for success as it continues to grow in a number of ways, including:

+ Product Portfolio Management
+ Product Strategy
+ Product Marketing
+ Business Process Improvement
+ Training and Mentoring
+ Website Content Development
+ Collateral Development
+ Sales Enablement Tools
+ Customer Segmentation
+ Product Design
+ Market Sizing
+ Product Roadmapping
+ Idea Funnels
+ Persona Development
+ Customer Journey Mapping
+ Case Studies


Contact us for a FREE consultation.
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  • Home
  • About
  • Articles
    • The Importance of Product Management
    • Speak the Language of Your Customer
    • Boiling the Frog: Don't Shock Your Users
    • Keep Horse Droppings from Falling on Your Head
    • Managing Conflicting Demands When “Going Agile”
  • Contact